The Problem
Working hard to improve the sustainability of the food service industry, the SRA have a lot of things they want to say to a lot of people and were struggling to distil their messaging down.
The Request
Create materials for a series of monthly campaigns, including websites, social assets, film scripts, posters, and PDF toolkits.
The Solution
Keep. Things. Simple. Rather than trying to say everything, take only a few key messages from each of the broad campaign themes and promote them through a variety materials.
